George E. Freeman, III is the owner of a spirits start-up called GUICE where his brand focuses on penetrating the Tech and Spirits market, as a luxury brand. He is an avid believer in setting the example and creating the trends to be followed. GUICE’s products offered are adult beverages which include cocktails. He has over a combined 20 years of experience in financial services (Banking), HITECH, and Tech start-ups to Fortune 500 companies. Mr. Freeman specializes in business development, marketing, major accounts, implementation and is known for cultivating solid pipelines of repeat business. He uses his abundant, captivating, and indefatigable energy to encourage others.
George attended and is a graduate of Liberty University (Lynchburg, VA) and Nyack College (NYC). He is also a proud active member of Kappa Alpha Psi Fraternity, Inc. He launched his first businesses at 10 years old (landscaping & a car detailing service) and has had a lifelong passion for entrepreneurship. His heartbeat is the welfare of young black boys, and he loves to spend time encouraging them to follow their dreams. George is also a family man: He is the co-primary caregiver for his father, a Vietnam veteran, and he looks after his mother. A married man, George has four children whom he loves very dearly; he takes his role as a husband, father, and son very seriously.
Mr. Freeman is very excited to roll out additional businesses and a non-profit as he continues to invest specifically into the lives of young black boys in our community.